About Dex Strategy
CLARITY
That's our mission.
The world of brand is getting more and more complex every year.
The world of business is getting more complex every year.
The world of consumer is getting more complex every year.
Do you see this pattern too?
Our aim is to provide brands with a clear sense of themselves, their
place in the world and the best way to connect to
customers and consumers.
Many logos... many problems... many solutions
Eclectic experiences means you get diverse expertise
B2C, B2B, local, SME, start-up, global. We've worked with many different types of companies. We've helped these brands join the dots between where they are and where they want to be. We'd be happy to chat to you about any of our previous projects... but not the confidential bits
Our services
Insight
We put insight at the heart of everything we do. Whether that's analysing your existing data or creating new research we are experienced at ensuring you have a core customer/consumer insight at the heart of your brand.
Positioning
The core of our work. Why should they choose you? What have you got that others don't? Where do you sit in the market? How can you become distinctive?
Brand Analysis
Want a brand audit to find out what's going on? We first worked with the Ehrenberg-Bass institute on distinctive brand asset evaluation in 2010!
Consumer/Customer Strategy
We love segmenting customers and consumers so that you can get a handle on motivations, drivers and get under the skin of where your growth is coming from.
Trends
WATCH THIS SPACE!!!!
Exciting news coming up in Q2 2026
Market Entry/Go To Market
Looking to expand either geographically or product/service sector? Looking for new markets? We have years of experience in ascertaining where and how to get the best results.
Comms and Marketing Strategy
We don't just do brand strategy and workshops... we actively work with executional agencies to help ensure the insight-strategy-consumer-marketing chain is intact.
Portfolio Strategy
Got a complex portfolio that is growing and needs some clarity so you don't cannibalise and can maximise your reach and penetration? We have successfully organised multiple portfolios to ensure that brands, sub-brands, products and product groups are streamlined and all running alongside each other like a well-oiled machine.
Contact Us
Let's Get Started
Email, What's App or Phone Dom
Hours
Open today | 09:00 – 17:00 |
